Enough with the Bing Commercials Already!

I have a big problem with these new Microsoft Bing TV ads. They are inaccurate for any sane person who happens to be searching the web. In case you haven’t seen them, or just need a refresher, the three I’m talking about are here, here, and here.

Now that you’ve seen them, a few results I found from searching to see if their wild tangents are true (I used Google for all of these searches):

  • Searching “breakfast” resulted in NO mentions of the Breakfast Club through 10 pages.
  • Searching “back pain” resulted in NO pages about “back packing,” “back to school,” or Bach through 10 pages (If you’re getting results about Bach from back pain, you’re doing something seriously wrong.).
  • You CANNOT get results for “bird of paradise” from “two tickets to paradise” through, you guessed it, 10 pages (Are you seeing a trend here? My feeling is that if you can’t find what you’re looking for in the first 10 pages, you’re not searching well enough).
  • NO mention of “cell wall” from searching “cell phone.”
  • Searching “tickets to hawaii” will get NO results for “hawaii five-o” through 10.
  • I could go on, but I don’t think I need to.

    If you’re wanting to compare LCD and Plasma TVs, you don’t just search for “plasma.” Are people really this dumb?! Do people expect to get reasonable results from vague searches?

    I have to be honest when I say I don’t know how fully well Bing works because I’ve only dabbled in a couple searches. I’m sure that it is a very capable search engine. And it never hurts to have an alternative, if for nothing else than the chance at different results.

    Bottom Line: Don’t try to tell the world that Bing is the perfect search engine when others give perfectly relevant results if you actually know what you’re looking for.

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    One Response

    1. So, the oddest thing just happened. I was watching tv and a bing commercial came on. Then completely unrelated I immediately went to your blog and saw the bing post…kinda freaked me out.

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